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Privacy Policy
 
My Snug Room 3 D'Arblay Street, London, W1F 8DH Email: info@my-snug-room.co.uk Last updated: 26 August 2026
1. Introduction
My Snug Room ("we", "us", "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website, book an appointment, or use our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We are the data controller responsible for your personal data.
 
2. Information We Collect
 
We may collect and process the following data about you:

  • Contact details: name, email address, telephone number
  • Booking information: appointment dates, requested services, stylist preferences
  • Consultation and hair history information: details you provide about previous chemical treatments, allergies, and hair condition, which we use to ensure your safety and the quality of our services
  • Payment information: deposit and payment records (processed securely via our booking and payment providers; we do not store full card details)
  • Marketing preferences: whether you have opted in to receive marketing communications from us
  • Website usage data: information collected automatically via cookies and analytics tools, such as pages visited and general browsing behaviour
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3. How We Use Your Information
We use your personal data to:

  • Manage and confirm your bookings and provide our salon services
  • Ensure your safety by reviewing consultation and hair history details before treatments
  • Process payments and deposits
  • Respond to enquiries sent via our website or by email
  • Send marketing communications, where you have given consent (you may withdraw this consent at any time)
  • Improve our website and services through the analysis of aggregated usage data
  • Manage and respond to reviews left on our Google Business Profile, and analyse the performance of our online presence, using Google's Business Profile APIs

 
4. Legal Basis for Processing
 
We process your personal data under the following legal bases:

  • Contract: to fulfil a booking or provide a service you have requested
  • Consent: for marketing communications and non-essential cookies
  • Legitimate interests: to operate and improve our business, including responding to customer reviews and monitoring the performance of our online listings
  • Legal obligation: where we are required to retain certain records, such as financial transactions
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5. Sharing Your Information
 
We do not sell your personal data. We may share limited information with:

  • Third-party booking and payment platforms used to manage appointments and deposits
  • IT and website service providers who support our systems
  • Google, via the Google Business Profile APIs, solely to manage our business listing (including responding to reviews and reviewing performance insights such as views, calls, and direction requests). This data relates to our business profile activity and is not used for any purpose beyond managing and improving our online presence
  • Regulatory or legal authorities, where required by law

We do not share your personal data with third parties for their own marketing purposes.
 
6. Cookies
 
Our website uses cookies and similar technologies to improve your browsing experience and to understand how visitors use our site. You can control or disable cookies through your browser settings; however, doing so may affect certain website functionality.
 
7. Data Retention
 
We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, including any legal, accounting, or reporting requirements. Consultation and hair history records are typically retained for the duration of our ongoing relationship with you, to help ensure safe and consistent treatment.
 
8. Your Rights
 
Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data, where applicable
  • Object to or restrict certain processing
  • Request a copy of your data in a portable format
  • Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, please contact us at info@my-snug-room.co.uk. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk if you believe your data has not been handled appropriately.
 
9. International Data Transfers
 
Some of the third-party services we use, including Google, may process data outside the UK. Where this occurs, we ensure appropriate safeguards are in place in accordance with UK data protection law.
 
10. Children's Privacy
 
Our services are not directed at children, and we do not knowingly collect personal data from individuals under the age of 16 without parental consent.
 
11. Changes to This Policy
 
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
 
12. Contact Us
 
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at:
My Snug Room 3 D'Arblay Street, London, W1F 8DH Email: info@my-snug-room.co.uk Telephone: 020 7291 3670